picture books · success stories

Introducing Larry at Number 10

I’m very excited that critique customer and prolific writer Elizabeth Radcliffe has launched her first book, and it’s all about the most famous cat in Britain – Larry at Number 10! I sent Elizabeth some questions and I think you’ll agree her energy and enthusiasm just fizz off the page! Read on for some great tips and insight into the self publishing process.

Elizabeth, congratulations on the publication of Larry at Number 10!  What made you want to write about Larry?  Is he the ultimate celebrity cat, do you think?

I do believe that Larry is the ultimate celebrity cat. Larry seems to have captured the hearts of people all over the world. He has that WOW factor. I liked the idea of writing about him, but I needed a good story and when Dilyn the Dog came along – BOOM – there it was. It is basically a spin on a little person having to cope with a new baby in the house. In these crazy dark time people see Larry as a beam of light.

You’ve been working hard on social media and have had some great interaction with the political cats on Twitter – has it been easy to build up a following and what have you enjoyed about it?

For me social media has been KING! I have to say I have been working very hard on social media to build up a following posting numerous times a day. (But please see below about over posting your book). I have thoroughly enjoyed the process. Each night I prepare what I will post the next day. I also look for relevant retweets or posts that are in keeping with my social media feeds. It’s actually a lot of fun. Make sure you interact with other people’s posts as well and try and follow back or make friends with those who follow/befriend you. Social Media is like Super Sonic networking. Through Twitter I got a write up on Larry at Number 10 in the Evening Standard Diaries and will soon have an article in the Daily Star.

How does having your own cat, Boots, affect your writing?

Boots is 6 months old and very playful. It is challenging as when I am trying to write Boots has other ideas. Boots is such a character I may well write a book with him in. As I type this one handed, I am throwing toys with the other for Boots to catch.

Having critiqued a lot of your stories, I know what a prolific writer you are and how many brilliant ideas you have!  Why did you pick Larry at Number 10 to publish first?

Oh, thank you Lou. I know my stories are in safe hands when I give them to you.  I picked Larry as he really exists along with Gladstone, Palmerston and Dilyn. For me it was a no brainer as the characters of my book already have fans and active social media platforms. The main Larry the Cat Twitter feed @number10cat has over 400k members. This Twitter feed has highlighted my book and generated over 2k likes. This twitter feed will also run a competition soon to win a copy of my book. So, in a nutshell I wrote a book where children know that the characters are real.

What has your self-publishing experience been like?  Would you recommend it to other writers?

I would recommend it. But as you are in the driving seat you need to make sure you give it 100% and again, I can’t stress enough how important social media is, to promote your book. Since last March I have given 100% to launching my book. If you really believe in your book and a traditional publishing deal is not forthcoming – GO FOR IT!

The illustrations are superb and so funny!  How did you choose your illustrator, Dave Hill, and how did you find the process of working with him?  

This has to be one of the joys of self-publishing I had so much control. I had lots of fun looking at illustrator portfolios and picking the illustrator I believed fitted my book. When I saw Dave Hill’s illustrations, I just knew he would be perfect to bring Larry to life. Working with Dave has been a dream we have a wonderful relationship. We chatted on the phone for ages discussing what I wanted. I was sent several sets of draft illustrations whereby I was able to add things or tweak before the final illustrations were produced. If I do another Larry book, then I would very much want Dave to illustrate again. It was a match made in heaven.

What are your aims for this year and will there be any more cat books in the future?

I would love to write more Larry books – I have so many ideas bubbling around inside my head. But I am always thinking of book ideas and if I think it will “fly” I go with it and start writing. It would also be nice to get a traditional publishing deal as well. I do keep sending manuscripts out to agents and publishers. As far as rejections are concerned, I have the T-shirt, the tea towel and some! I just keep going and sending out as I have nothing to lose and everything to gain.

I have to ask – have you sent a copy to Number 10?

I will be sending to Number 10. I mean Wilfred will have a book based on pets that live in his home. How many children can say that!

And finally, what are your top three tips for authors looking to self publish?

Research – look at as many options as possible. See what reviews they have had on previous publications. Troubador Publishing whom I used were highly recommended and I had the service and result that I wanted.

Be wary – some self-publishers may be cheaper than others but be careful that the quality is perfect. I wanted my book to look like any you may see on the shelves of Waterstones and WH Smiths.

Social Media – I can’t emphasise this enough – become Facebook, Twitter and Instagram friendly (or at least use one social media platform). If you are not social media savvy – ask a friend or relative who is to assist you in setting up accounts. With these social media platforms, you have the ability to get your book out there to potentially millions of people. But be careful not to just tweet or post about your book (so there is no overkill). On my social media I post about cat and dog stuff, news on the Westminster cats etc. Use hashtags they are your friends.

Thank you Elizabeth, that was truly inspirational!

Elizabeth is happy to help anyone with queries about social media and publicity for self publishing – you can get in touch via Twitter at @ElizabethRadcl5

Buy the book from Amazon

Visit illustrator Dave Hill’s website

picture books · success stories

The Bum That Barked – Elisa Peacock’s Success Story

Some good news to cheer us up during these difficult times – another debut author success story!  I interviewed primary school teacher Elisa Peacock about her forthcoming picture book The Bum That Barked, publishing on 11 June by Tiny Tree Books.  As with a lot of book launches this year, this one has had to be pushed back but it will definitely be worth waiting for!

Congratulations on your debut picture book!  Have you always enjoyed writing?

Thank you so much! And yes I have. My fondest memories of school are; school puddings, visits from the animal man with his collection of tarantulas, lizards and small furries and writing. I had a teacher in primary school who would write a sentence starter on the board and then sit drinking tea for an hour while we wrote in silence. With hindsight I now suspect he was simply enjoying the peace and quiet! But I still remember writing a fractured fairytale based on Cinderella that I was so proud of. Cinders got super fit from all the housework she did, ran away from her evil sisters and became a stunt princess. I remember another one too, about a glowing green rock from space that made people sick (not quite so proud of that one!) But the satisfaction was the same then as it is now, when I felt I had created an exciting plot turn or cool character.

I have been writing all through my career as a teacher too; book titles, half finished stories and notes. I even wrote a picture book with my sister many moons ago, but we submitted it once then gave up. Read more about that later in my advice for those wishing to get published!

When I was younger, writing didn’t seem like an achievable or reliable way to make a living, so I decided to be a teacher – which thankfully I also love. In fact the combination of teaching and writing feels like the perfect partnership.

You are a sublime rhyme writer!  What makes you enjoy it so much?

Sublime, wow! *blushes* Yes I do love to rhyme. I know in the picture book world rhyming books divide opinion, but I cannot deny my passion for rhyme. I do enjoy writing in prose too, but as someone who has seen a lot of my work, you know where my heart truly lies.

I think if you are writing you have to do what you love. I love music and one of my favourite hobbies is playing guitar and making up silly book songs. Rhyme is musical and I love the rhythm words can create. Rhyme also provides me with a structure and an enormous sense of satisfaction when I find that perfect rhyming couplet.

Do you feel that being a primary school teacher has helped your writing?

Definitely. Right off the top of my head I can think of four of my books inspired by conversations with children while teaching. Another came from a phrase used by a colleague when teaching and of course every day I am surrounded by picture books.

On average we spend 190 days in school each year. I have read a picture book every day of my teaching career. I’ve taught for 22 years, bringing the total to 4180 picture books read. Plenty of inspiration!

Children are always introducing me to new stories as well. Nothing beats a book review or recommendation from a child – our target audience after all. Their enthusiasm is so contagious and completely honest. I love that.

What gave you the idea for The Bum that Barked?

The idea for The Bum That Barked I am afraid to say, came from an observation of how my dog’s bottom reacts when he barks. I will not go into detail or try to paint that picture for you but that is the truth of the matter! I then went online and searched the phenomenon and found other people who had been equally amused by their dogs apparent barking bots and had posted videos. But I don’t want people to think that is what the actual story is about. *laughs* That was where the title came from and then the story unfolded around it. To be honest title is king for me. If a title resonates with me then I’m off! I never write a story without having the title first and have a long, long list of titles on my desk waiting for their stories to be written. They might change slightly along the way but they tend not to change too dramatically. I feel my stronger stories are the ones whose title hit me right between the eyes, instantly inspiring me to put pen to paper. The Bum That Barked was definitely one of those.

How did the critique process help you?  (Nudge, nudge, wink, wink!)

Oh my goodness, where to begin… I finally decided I could no longer deny my author ambitions when my partner had three mini strokes back in 2014. Looking after him and being patient while he recovered from stroke fatigue gave me lots of time to write.

I trawled sites for advice but kept coming back to yours. It gave me a great insight into the market. Your list of agents and publishers accepting unsolicited manuscripts was a gold mine, plus your enthusiasm and sharing of your own experience was so encouraging.

When I had written a few manuscripts that I thought were worthy of consideration I decided to try out your critique service. I can’t overstate your expertise at getting to the heart of the problem. In the early days often a major rewrite was called for. Fortunately, that doesn’t happen so much these days. Your advice along the way has been so insightful that I now hear your words when I am editing and am finally getting to the stage when I can identify the problems myself. I can do most of what needs to be done before the text is sent over to you for some final thoughts. I cannot recommend your services highly enough – no nudge required!

I also have to credit you with helping me with The Bum That Barked. Without your advice to take out the puppet, I don’t think it would ever have been published. Readers if you do grab a copy, you will have to imagine the Bean/Bongo character having a puppet too. Talk about over complicating a story! Thanks for that Lou.

Do you have a dog, and does it have a…ahem…talkative bottom?

Yes, I do have a dog and his name is Bean. The main character and pictures in the book are all based on him and he is the sweetest bichon/poodle cross in the world. It was great fun working with the hugely talented Rowena Aitken on the illustrations. I had a folder on my computer called ‘Bean’s bum’ where I compiled pictures of Bean from all angles to aid in the illustration process. Bean was very happy to pose and is lapping up his new found celebrity status. I am very glad to say he doesn’t have a particularly, ‘ahem’ talkative bottom – phew!

What’s the best thing about being a published author?

The best thing about being published is the realisation of a long held dream and finally being able to call myself an author. It’s also fun when I tell the kids at school, as they seem to think I’m a little bit famous now!

What’s your advice for those trying to get published?  It can be a hard road.

My advice is simple, just don’t give up. As I mentioned earlier I wrote a picture book with my sister about 18 years ago. We submitted it once and when the publisher turned us down we gave up. Imagine if I had kept up with my writing from that point where I might be now. Keep going and don’t be disheartened if your work is turned down. It just has to find its way to someone who loves it.

I would also say keep working on manuscripts. They can hang around for a long time, so don’t be afraid to play with them. They may need to be reworked and tinkered with to make them relevant for the current market.

What I would also say to fellow rhyme writers is, although I understand agents and publishers have to consider that rhyming books can be less valuable in terms of translation rights, I do think if your story and characters are good enough you can go for it. However, with rhyme I do think it is doubly important to polish, polish, polish. Work on your rhyme until it trips off the tongue.

Another thing I have done ( on your advice Lou ) is to write some stories in both prose and rhyme. This can be a rigorous test for your story and also gives you a bigger arsenal when submitting to prospective agents and publishers.

Most importantly though, just keep writing and believe in your work. There is only one you and only you can write the stories you write.

What’s next for you?

Once the current situation abates, I am looking forward to The Bum That Barked launch. When schools re-open I will be available for author talks/writing workshops and all manner of book related fun.

I am continuing to submit to publishers and hope to get news of a second title soon. It would be great to have another book published to set me on a bit of a roll. I am also seeking representation. I have always envisioned The Bum That Barked as an animation; it would be great to team up with someone who could make that a reality.

I found writing anything impossible in the first week of lock down. My mind being too taken up with the shock, anxiety and uncertainty. Although this is still a difficult situation and often feels quite surreal I am finding my creativity is slowly returning. I currently have two picture books on the go and have resolved to use this time to finally write my mid-grade novel. As a bit of a pantser a novel has always seemed a daunting prospect, but with all this extra time on my hands there is no longer any excuse!

Thanks Elisa!  Head over to YouTube for a sneaky peek inside The Bum That Barked.

The Bum That Barked by Elisa Peacock illustrated by Rowena Aitken is available to pre-order from Tiny Tree Books.


picture books · success stories

Brigita Orel’s success story

I’m really pleased to share the news that another of my critique customers, Brigita Orel, is having her picture book published very soon.  The Pirate Tree is due out on 5 September from Lantana Publishing.  Illustrated by Jennie Poh, it looks absolutely beautiful.  Brigita kindly agreed to answer a few questions about her publication journey below.

Brigita has also kindly offered a free copy of The Pirate Tree to one reader of this post, shipped to anywhere in the world!  To win, just comment below and I will draw out a winner at random on 26 August.  Good luck!

What was your inspiration for The Pirate Tree?

The idea of a multicultural friendship sort of stems from my interest in multilingualism and multiculturalism. I think it’s important to introduce children to these concepts early on, and what better way to do it than to get them engaged with a fun story about pirate friends?

How important was the critique process (no pressure!)?

Since English is not my mother tongue, feedback is vital for me, particularly when it is so honest and constructive as your suggestions for my manuscript. Your comments helped me see the text in a new light which is always a good thing and a good starting point for revisions.

What made you choose Lantana Publishing?

When I browsed their website and then read a couple of their picture books, I realised they would be the perfect publisher for my story. They want to see all children represented in literature so that every child can find a character to identify with. Since my manuscript celebrates diversity, too, I immediately decided to submit to them. That they are a small independent publisher was a bonus because I felt that would be ideal for my first solo trip into the publishing business.

You have already been published in various formats; how different did it feel to get a picture book accepted?

I’ve been gathering experience in the publishing world for more than a decade (as a translator and by being included in collections of short stories/poems), so that certainly helped when my picture book was accepted. However, having my first picture book published as a sole author is different – both frightening and exciting. But I suppose every project, every publisher, every stage of a writer’s career is different, so I hope to never lose the element of excitement and novelty. The frightening aspects, I could do without.

The illustrations are beautifully drawn by Jennie Poh.  How did you find the illustration process?  Did you get any input?

The illustrations are indeed beautiful! I was thrilled when I saw the spreads for the first time. I didn’t get any input, but I don’t think it was needed. When I write a story, I of course imagine how it would look when illustrated. But when an illustrator reads it, they interpret it differently and I think that gives a story another layer. The final, illustrated version is like a combination of two slightly different stories and I believe that gives the reader even more space for interpretation.

You write in a lot of different formats, from poetry to essays to picture books.  Which is your favourite?  Do you plan on writing more picture books in the future?

The funny thing is that my favourite genre (to write and to read) is probably MG and YA, but I haven’t published anything in it yet (not that I haven’t tried). But I’m already working on two more picture book texts, so hopefully those two will find a home with a publisher, too.

You are currently studying for a PhD in creative writing.  How important do you think it is for writers to learn the craft academically?

I don’t think writers need to learn the craft academically. The only way to learn to write is by writing. But I like to learn new things and challenge myself and that’s why I enrolled in a CW PhD. For me, it has been an amazing journey that has taught me a lot about my writing process and about myself as a writer/person. And I’ve had the best supervisor, so all in all, it’s been a great experience. In addition, the deadlines forced me to write even when I didn’t feel like it – it turned writing into a habit and that’s a good thing for every writer.

And finally… what was the best thing about doing a Masters on Harry Potter?  (So jealous!)

Ha, that was a great excuse for when people raised their eyebrows at me for reading Harry Potter for the tenth time! But I also think when you study a book so thoroughly and from a slightly different perspective (research vs. pure enjoyment), you discover things about it that you might otherwise miss. It’s like a treasure hunt, only you then have to put it all into a thesis form (not my favourite part!). This was to some extent the reason for my PhD, too – to dig deeper, to look at things through an academic lens.

Many thanks to Brigita.

The Pirate Tree is published by Lantana Publishing.  Order through their website and they will donate an additional copy to a charity working to promote reading in low income households.

Visit Brigita Orel’s website for more information about her writing.

Have a look at Jennie Poh’s wonderful illustration work.

Find out more about submitting to Lantana Publishing.

interviews · success stories

Sally Doran’s success story

I love interviewing debut authors.  It took me so many years to get published, and you do start to think that maybe you are on a journey that will never have an end, so to hear that success really is possible is very motivating.  Sally Doran took a slightly different route than most, and her persistence really paid off, with the result that her fab picture book Boom! Bang! Royal Meringue! illustrated by Rachael Saunders is now out with Anderson Press.  Read on to find out more about Sally’s journey to publication.

sally doran interview pictureDid you write much as a child?  Who encouraged you?

My love of writing actually started a little later, in adult life. I enjoyed English literature at school but it wasn’t until my sister started writing that I considered it something I could do. My family really, really encouraged me in my writing and dedicated hours and hours to reading, critiquing and proofreading my texts. My husband has been brilliant too and is the one that convinced me to go to the London Book Fair when the rejections started stacking up! They have all, along with my amazing friends, had absolute and unwavering faith in my books, which is pretty cool.

Your sister is a writer.  What’s it like to have healthy competition so close at hand?

Well, Kate is actually a writer of non-fiction, so we are not in direct competition – although I think that may change at some point. We are also currently working on a collaboration mixing fiction and non-fiction, which we’re discussing on Skype whenever we get the chance. We have very similar ways of working and writing (we are twins after all) which is a massive advantage and we have a ridiculous amount of fun together!

sally doran bookI was interested to see on your twitter feed that it took four years from signing a contract with Anderson Press until publication.  Why so long?

Yes, it’s felt like a very long wait – I actually changed jobs and had a baby in the time it took to get it on the shelves! I think the period between signing a contract and the release date is ordinarily 2 years, but because of a couple of false starts with different illustrators, it took us twice as long. It was frustrating as I couldn’t do anything to speed the process along but it was worth it to find the prefect fit.

Tell us more about your writing journey.

Once I’d decided I wanted to write a picture book, the first thing I did was read every picture book I could get my hands on, to see what worked and didn’t work. I went to the children’s section in the library when I wasn’t in work and got 10 books out at a time. I researched as much advice as I could on about writing for children, I looked into what stories and themes were relevant and only then did I start writing a book about a little girl who couldn’t get to sleep. I found I absolutely LOVED the process of writing, especially in rhyme and I couldn’t believe it had taken me this long to discover I enjoyed it!

Once I’d completed it, I got sections of it illustrated by artist Emma Carpendale and then sent it off to every publisher that was taking unsolicited manuscripts at the time (thanks to your brilliant and comprehensive list!). If anyone’s done even the slightest bit of research into submitting a picture book, everything screams “don’t get your text illustrated”, but this is ultimately what led to my work getting noticed in the end. When I received a stack of rejection letters, I went to the London Book Fair, identified all the relevant publishers, got there when the doors opened armed with my iPad and a bag load of illustrated manuscripts and basically tried to convince everyone of them that they needed this book on their list. This is where I met Klaus Flugge and Libby Hamilton (working for different publishers at the time but now both at Andersen) who both, along with a number of other publishers said they were interested.

This was absolutely the best thing I ever did. Although Andersen didn’t take up that first book, they did take up my second and I wouldn’t have got the contacts I did or maintained a correspondence with various editors, without attending it. It unequivocally led to my publishing deal. The person who looks at the manuscript you post is not always the person who attends the fair – and that’s why I would advise everyone to go to it if you’ve had no luck with your postal submissions.

How did it feel to finally hold Boom! Bang! Royal Meringue! in your hand?

It was extraordinary. I’d been sent a proof copy, but I wasn’t prepared for quite how beautiful the hardback version would be. It was absolutely thrilling – especially after such a long wait!

Tell us about the story and what inspired you to write it.

I mainly write in rhyme and I came up with the title first, which had originally been Boom! Bang! Hannah Meringue! about a little girl who loved puddings. The story evolved and after lots (and lots) of versions, became a story about a princess who is given a pudding machine for her birthday as a reward for her impeccable manners. It also features my favourite pudding in the world, which is Eton Mess.

What was it like working with your illustrator, Rachael Saunders?

It was a brilliantly collaborative experience, which I know isn’t always the case. Having friends in the industry I had heard horror stories of the author not being consulted at all and the result being a little disappointing. I had quite the opposite experience. Libby (my editor at Andersen) would regularly ask for my feedback on the spreads that Rachael had completed but also encouraged me to trust the illustrator and her creative process. As an author, you have a very fixed idea (or at least I did) on what I wanted the illustrations to look like, but Rachael’s work was exactly that, but better. She has a very comedic style and included things that I would never have dreamt of.

How does your writing day pan out?

When I wrote Boom! Bang! I was only working part-time which was fantastic and meant that when I wasn’t working, I could write. I wrote in the quiet attic room in the house where we were living at the time and in the local coffee shop. (I would really recommend this by the way – weirdly I found it less distracting than being at home!) Once I started working full-time I had to be a little more disciplined so I would get up early, make a coffee and write until I had to jump in the car and get to work. Whilst I was on maternity leave, I wrote a book in collaboration with Rachael (my illustrator) while my little boy slept. Now I’ve got a baby and work almost full-time I’ve had to get even more creative with my time and work in the evening, which I’m not used to but is the only time I have currently.

What advice would you give to writers seeking publication?

I’m writing some top tips for getting published on my Instagram feed, but if I could give just five I would say the following. 1. Make sure your work is as close to perfect as it can be before you send it off. Ask trusted friends and family to read it, they will spot plot holes and grammatical errors that you definitely won’t even if you’ve read it a million times. 2. Have conviction and confidence in your work, if you don’t, a potential editor certainly won’t. 3. Do your research and find the publishers that take unsolicited manuscripts. Don’t waste your time with the rest, your beautiful book will either be sent back or chucked in the bin. Use Lou’s list – it’s comprehensive and regularly updated. 4. If you’re getting a stack of rejections, go to the London Book Fair and book in meetings with the publishers you have identified as a good fit for your book. If they don’t take appointments, just rock up at their stall – that’s what I did with some of them. 5. Don’t give up! When I went to London Book Fair, I approached all the children’s publishers that produced picture books, despite having already been rejected by most of them (my publisher included!). I would also say – just keep writing, you’ll find you develop your writing and ultimately improve it. You’ll also then have a stack of books in your portfolio for your next visit to LBF.

What can we expect next from Sally Doran?

I’ve written the second in the series of Boom! Bang! Royal Meringue!, I’m working on the first three chapters of an MG fiction book and I’ll hopefully be working this summer with my sister on our own project, so I’m very excited about the future. I know though that whether I continue to get published or not, I’ll keep writing regardless.

Thanks Sally, that was fascinating!  You can find Sally at

Twitter @sallyiswriting
Instagram @sally_doran

and you can buy Boom Bang Royal Meringue here.


interviews · picture books · success stories

Fiona Barker’s success story

I love sharing a success story, so if you haven’t heard of Fiona Barker and her passion for picture books, please read on and enjoy!  Fiona’s book Danny and the Dream Dog came through my critique service and I was thrilled to learn it will be published by Tiny Tree in October.

danny and the dream dog

Welcome to the blog, Fiona, and congratulations on your forthcoming book.  You started off as a self published author.  Can you tell us a bit about what that was like?

Thank you for inviting me onto your fab blog! Yes, I self-published a picture book ‘Amelie and the Great Outdoors’ in 2016. I had submitted it as a text in the conventional way about 10 years previously. Looking back now, my submissions were cringeworthy! Unsurprisingly I didn’t get anywhere so I shelved it for about 7 years. Then I came back to the story, which I still liked. This time around I investigated self-publishing. I worked with a freelance book designer and together we commissioned lovely illustrations from Rosie Brooks. Then I approached Matador who took me through the process of printing and publication. By now I knew that I had the picture book bug and so I started to view Amelie as a ‘practice’ for trying to get traditionally published. I won’t lie, it was an expensive process! But once you have a book in your hands you can get experience with events in schools, bookshops and libraries. I’ve learned so many lessons and I think that would all have taken much longer if I hadn’t self-published and had to market my book myself. My current publishers, Tiny Tree, told me that they were impressed by the fact that I had some history and a track record in promoting my book and that was one of the reasons that they signed me. So although I haven’t broken even financially, nothing is ever wasted. The experience has been invaluable.

Why did you feel you wanted to pursued a traditional publishing contract?

Lots of reasons! I couldn’t really afford to self-publish again. Self-published picture book authors are at a disadvantage because they have to pay up-front illustrator costs and this puts it out of reach for many writers. Also, I had rediscovered a real passion for picture books and wanted to explore pursuing writing as a career. It’s hard to pull that off with self-publishing. I have massive respect for anyone who manages to do that. And, like it or not, there is still a stigma attached to self-publishing. Several bruising experiences when trying to market Amelie showed me that!

What attracted you to Tiny Tree?  How has the process been, working with them?

I found Tiny Tree through Twitter (which is my favourite and my best!). I saw a tweet by one of their authors and decided to look them up. The information on the website sounded great, they were quite new at that stage so I thought I might be in with more of a chance than with a more established publisher and they accepted unsolicited submissions! It felt like I might be in roughly the right place at roughly the right time for once but I wasn’t confident as I’d had so many rejections in the past! They have been brilliant right from the start. They agreed to work with the illustrator that I wanted and they’ve been very hands on in getting everything just right. It’s so different from self-publishing where absolutely everything is down to you. This feels much more collaborative and it’s great to have other people who are excited about your book!

Bit of a cheeky question coming up!  You had a critique done during the drafting process of Danny and the Dream Dog.  How do you think this helped you?

It was HUGE! I’d advise anyone to get independent professional advice on their texts. It helped me refine the style and voice. I also changed a couple of important aspects of the plot and one of the main characters names. So some quite major revisions! But I didn’t follow through with everything. There were a couple of times where edits were suggested but I decided to stick with the original, including the title! I’ll let everyone judge for themselves whether that was a good idea or not! But it was great to be forced to carefully consider and justify the things I kept. I’m sure the professional advice helped because no changes were made to the text by the publishers!

You are very active on the literary scene with Picture Book Club, school visits and adult events such as WI and U3A meetings.  Do you think this has helped your author profile?

Massively, especially Picture Book Club. That’s not why I did it though! I set up PBC as an affordable way for people (including me!) to meet and learn from established industry professionals. And it gives me something to tweet and blog about. The adult talks I do are just a chance to witter on about picture books for an hour or so. And I love doing school visits. That’s done a bit for my profile locally but I’m not famous enough to get many long distance school gigs (-; 

How did you find your agent Alice Williams?  Tell us a bit about what an agent does for you.

Alice was on my ‘hit list’ because she represents my SCBWI friend and fellow picture book author Clare Helen Welsh. I submitted to her and then met her in person at the SCBWI conference in 2017 and I signed with her shortly afterwards. She is awesome. She is responsive if I have any queries and takes quite an editorial role which I find very helpful (even if I cry into my laptop initially!). She also knows the industry and has the contacts that I will never have. Having spent years pressing the send button myself, it feels weird having someone else do that for you but she is getting my work seen by editors that I could only have dreamed of previously. 

As an audiologist, do you think your day job affects your writing life?

I only work as an audiologist 2 days a week so writing fits round that quite well. I also have incredibly supportive colleagues which helps enormously. I’m terrible at compartmentalising things though so I always have a notebook with me, even at work and I often have to break off from working on a story to take a call from a patient. I recognise that I’m very lucky to be able to maintain both though. Variety is the spice of life!

What are your ambitions?

Ooooo! In the short term, I have one or two texts that are very special to me which I would really, really like to see in print. In the longer term, I’d like to write something that has longevity. Something that might still be in print in 10 or 20 years time. It’s a bit of a pipedream but you might as well aim high! 

And finally, any words of advice to other writers?

My number one piece of advice would be to join SCBWI and find a local or online critique group. My own SCBWI crit group are, without exception, amazing writers who I continue to respect and learn from all the time. You will also meet so many other fantastic writers and illustrators as well as other industry professionals. I met Howard Gray, who has done a brilliant job illustrating Danny, at the SCBWI conference in 2016 and the rest is history!

Many thanks Fiona and the best of luck with your new book!

Danny and the Dream Dog by Fiona Barker and illustrated by Howard Gray is published by Tiny Tree in October.  You can pre-order here, or why not order at your local bookshop or library?

Visit Fiona at fionabarker.co.uk or on twitter at @Fi_BGB

Find out about Picture Book Club.

And check out the wonderful dog charity Cinnamon Trust.


critique service · success stories · Uncategorized

Success story – Juleus Ghunta

Tata and the Big Bad BullI am delighted to share the news that one of my critique clients, Juleus Ghunta, will have his book Tata and the Big Bad Bull published by CaribbeanReads on 31 May 2018.  The book is part fable, part adventure story as Tata attempts to get to school, overcoming various obstacles, not least of which is a fearsome bull whom he has to outwit.  I asked Juleus a few questions about his publication journey.

What inspired you to write Tata?

I grew up in Jamaica in a single–parent home with my mother and three siblings. Due to financial constraints I began formal schooling a year later than most students. While I was in primary school, mother struggled to pay for my lunch and bus fare. I was determined to go to school so I decided to take a shortcut through a pasture. The pasture was home to some fierce bulls but the route cut the distance in half. One evening, on my way home, I was attacked by a bull. We stared at each other for a few minutes before I climbed through the barbed wire fence. When I stepped into the pasture, he charged and I got stuck. I was lucky to escape unharmed. I sprinted the long way home. It was terrifying but the following week I was in the pasture again. I had no choice. The ‘big bad bull’ character was inspired by this real–life experience; however, the bull is also a metaphor for the wide–ranging challenges I experienced as a child and the way I endured and overcame them.

Because of financial and other challenges, I learned to read at age 12 and was the only student from my class who was forced to repeat the 6th grade. Learning to read improved my self–confidence but I was saddened by the fact that there were no books in the school library with stories about black boys like me. I vowed to write such stories, I’m glad this lifelong dream has come true. There are many “hidden” stories in this book that readers will never know unless I tell them. Hopefully, I will get opportunities to share.

How old were you when you realised you were a writer?

Juleus Ghunta

I spent much of my childhood in the home of the late Jamaican writer, C. Everard Palmer. I couldn’t believe that such an influential writer grew up in my village. It felt surreal. Becoming a writer was the farthest thing from my mind though. That didn’t seem possible. I started writing ‘seriously’ four years ago; however, I don’t think of myself as a ‘writer’, despite my success. Writing has been an outlet for my grief; the way I unpack my traumatic childhood. Maybe one day I’ll feel comfortable with the ‘writer’ designation. I’m not there yet. For now, I’m content with the way writing helps me ‘breathe’.

How did the critique process help you? 

It was a major turning point. Many of your suggestions made it into the book, including the very important point you made about humanising the bull by giving him a name. I was surprised by your detailed response and moved by your generosity. The book needed a lot of work, but you did not dwell on that. You showed me what was possible.

How did you find your publisher and what was it like working with them?

I did research to see who’d be interested in publishing Tata and received many rejections. I’m glad those publishers said no, because I kept searching and eventually found CaribbeanReads. I could not have asked for a better publisher. CaribbeanRead’s editor, Carol Mitchell, helped me rewrite and reshape the manuscript. It is a much better story than what I submitted. Her patience and vision are legendary.

Did you have any involvement in the illustrations? 

CaribbeanReads helped me with the storyboard. I sent instructions to the illustrator, Ann–Cathrine Loo. Ann–Cathrine and I come from very different cultures. She grew up in Sweden so many of her initial sketches were inspired by images from her childhood. I instructed her on every detail of the illustrations and she did a truly remarkable job.

What do you hope children will gain from reading Tata?

The book reminds readers of the importance of compassion and forgiveness. There are lessons inside regarding how children should respond to bullying and ‘othering’. I hope Tata will encourage children to think more deeply about the emotions and experiences of others, especially their peers. Tata is a gift to children whose courage, resilience and leadership are needed in this troubled world.   

When will you launch the book?

Tata will be launched on 30 June 2018 at Bradford Lit Fest. Please check my website for details.

And finally, what’s next for Juleus?

I’m working on a picture book manuscript and a poetry collection.

You can pre-order Tata and the Big Bad Bull on Amazon.  Juleus can be found at www.juleusghunta.com and on Twitter as @Ghunta100.  He is currently pursuing MA Peace Studies at the University of Bradford.  His poetry has appeared in several journals including The Missing Slate, Moko, Easy Street, Chiron Review, Pittsburgh Poetry Review, and has been anthologised in Cordite 81: New Caribbean Writing and In This Breadfruit Kingdom. He was awarded the Catherine James Poetry Prize by Interviewing the Caribbean in 2017. In 2015 and 2016 he was shortlisted for the Small Axe Poetry Prize.


interviews · picture books · publishers · Submissions · success stories · Uncategorized · unsolicited manuscripts

An interview with Tiny Tree

Following blog subscriber and critique customer Fiona Barker’s picture book acceptance by Tiny Tree, I caught up with James Shaw from Matthew James Publishing to ask him about his new picture book imprint and what he might be looking for in a submission.

Tiny Tree logoWhat made you decide to launch a picture book imprint?  How many picture books are you planning on publishing each year?

Not only am I a big fan of literature in general, I am also a huge art fan and a very visual person. Since taking over MJP I was always excited by the prospect of working on picture books, and as a father of two small boys I am constantly surrounded by the wonderful possibilities so many other publishing companies had produced. For me it was an obvious step. Although it hasn’t been easy, it has been very worthwhile.

As a small independent we don’t have a quota for how many books we publish each year and can be quite picky. Next year though we already have about 10 titles on the way, with many more submissions still filtering through. We like to keep it to no more than 1 a month though.

What length picture book are you looking for?  And do you accept rhyme?

We like to have 32 page picture books, but we will stretch to 48 or drop down to 24 at a push. We have done much longer titles, but we prefer 32 pages as a rule. We accept rhyming and non-rhyming books, the story is the important thing, and as long as it is told well it doesn’t matter if it rhymes or not.  Honestly not always fussed about a particular word count but we do find that around 600 words works best for children’s picture books.

Are there any topics that you are particularly attracted to?  Do you like books with a message?  What about humour?

Humour is really important to us. As a parent it is easier to read a book to my kids 40 times if it is funny. However, we at Tiny Tree love to provide books with a message. Bullying, friendship, loneliness, change, anything that could affect the life of a child is perfect. We want to stand out amongst the crowd, but we also want to provide something to the children, and the parents, above and beyond a beautiful book.

How are your authors paid, eg flat fee or royalties?  Do you pay an advance?  Do you sell foreign rights?

Our contract states a royalty of 10% on print versions, 25% on electronic versions. We also discuss with the author incremental increases in royalties based on sales. We don’t usually pay an advance unless one is required for a piece we absolutely must have. As a small independent we want to focus all our budget on producing and marketing a great product, and we like authors who are focused on that goal as well.

We can and do sell foreign rights, although we haven’t had much opportunity to up to this point. We have done our own translations for titles, to work with the authors from other countries though. Like any traditional publisher we are always looking for new avenues of sales for books and to make sure they get as much exposure as possible.

How do you find illustrators for your picture books?  Is this something the author would get involved in as well?

A multitude of ways really. Sometimes an author/illustrator will come to us with a title they have already illustrated, like Binx the Jinx. Sometimes an author will know someone who they would like to use or they have worked with before, like Russ Brown and Jamie Cosley. Sometimes we get portfolio submissions from illustrators which we keep on file for possible work.

There have only been a couple of times where we have had to find an illustrator from nothing, but there are so many organisations and communities out there that it always very simple. The only problem comes with trying to match up the work and trawling through hundreds of possible illustrators when there so many talented people out there.

What attracted you to Fiona Barker’s book?

Fiona’s book attracted me in a number of ways. First, it was a simple and heart-warming story. There is a message there, but it is surrounded by just a simple, funny, inviting story that makes it easy to read and something I could certainly see myself and others coming back to. Fiona herself is also easy to sell; she provided a great deal of marketing information, she already has a great presence and she has an approachable persona that makes it simple to plan around her.

She also provided us with an illustrator that worked perfectly for her title. Although having something illustrated before submitting can sometimes be problematic, in this case it really worked in her favour.


Details on how to submit to Tiny Tree here


critique service · picture books · Submissions · success stories · Uncategorized

A critical year!

It’s almost a year since I started my critique service and I can’t believe how many manuscripts I have read!  I have laughed, cried (well, almost) and been blown away by the talent out there.  And the really exciting news is that one of my critique customers, Fiona Barker, has had her critiqued picture book manuscript accepted by independent publisher Matthew James Publishing Ltd’s new imprint, Tiny Tree Books!  More about that very soon, including an interview with the publisher to find out exactly what they are looking for from authors.

In the meantime I want to thank everyone who has used the service, and also let you know that I will be changing the price structure slightly in order to reflect the time I am putting in and make it a fairer system.  At the moment, if you submit multiple picture books you get a much cheaper price than those who submit one at a time,  which is great for the customer but means that because I do a full report on each book, the payment per book gets much lower the more I receive in one go.  So for future submissions, the price will be a set £25 per book up to 1000 words, and a further £5 per 1000 words thereafter.  This will actually slightly reduce the price of longer works but will also mean that each book critique will cost the same per person per book.  I hope this is acceptable and I look forward to reading more amazing writing in the year to come!author pic lou treleaven daddy and i

giveaway · My Writing · success stories

Publication day giveaway!

Coming soonDear readers,

It’s nearly publication day!  Fifteen years ago I started submitting children’s book manuscripts to publishers.  Five years ago I decided to share my list of publishers I was submitting to by putting it on my blog.  I never dreamed it would be such a popular post, with nearly 800 comments, queries and even success stories.  It’s been great sharing the ups and downs of publication with so many people.   Finally, on 28 January this month, my own dream will come true and my rhyming picture book, Professor McQuark and the Oojamaflip, illustrated by Julia Patton, will be published by Maverick Books.

To say thank you for everyone’s support, I would love to give away a signed copy.  If you would like one, please share your new year’s writing resolution below!  On publication day I’ll print out the comments and pick one at random.  I’ll then be in contact to ask you for your address and dedication.

If you are still submitting, don’t give up!  I made this promise to myself and I’m so glad I did.  I will keep updating the publishers and agents lists and keep encouraging you all.  Maybe your success story will be the next one on here?  I hope so!  Have a brilliant 2016 and keep writing.

success stories

Hugh Holman’s success story

Hugh HolmanOne day, a creature called a Hugh came across a list of publishers accepting unsolicited manuscripts, selected one called Strident and sent off his book, The Almost Animals.  The Hugh was a remarkable creature,  half writer, half actor and half zoologist… no, that won’t work.  Tell you what, I’ll let the Hugh tell you his own story…

Firstly, congratulations on your book deal!  Can you tell us more about your publication journey?

Thank you! Well, the process was a lot quicker than I had anticipated. Although I’ve always enjoyed writing, this was the first book that I tried to get published. I came across your wonderful blog post, ‘Children’s publishers accepting unsolicited manuscripts’. Strident were the first ones I approached, and they got back to me very quickly. In fact, I think it was the same day. I was expecting to have to wait three months for a response, so when Strident’s MD, Keith Charters, got in touch asking to read sample chapters, I was very pleasantly surprised. An hour later, he asked for the rest of the manuscript. He then told me that it wasn’t quite publishable as it was, so to go away and sort out a few bits, before coming back to him. The alterations were mainly aspects that weren’t quite suitable for the young age of my intended audience. My mum and sister had given me similar advice (they were the only others to have read it at this stage), but it took a literary professional to sway me. Maybe I’ll listen to them next time. Maybe.

The Almost AnimalsI made the changes and polished the manuscript further, then submitted it to Keith again. I remember, very clearly, the moment I was offered the publishing deal, as I’m sure every author does. I was spending a long weekend in Bucharest with my girlfriend. I missed Keith’s call, but he left a voicemail, saying he’d read through the manuscript and could I call him back. My girlfriend – she does have a name, by the way – decided to go and have a shower so I could be on my own to call him back. We had a long chat about the book, and then he said those magical words. ‘We would like to offer you a deal.’
Hollie. Her name is Hollie. Anyway, I had heard the shower go off ages and ages ago, halfway through the phone call. She had dressed, got ready (we were going out), and then just sat quietly waiting to come out, not wanting to disturb me. It was only when she came out and hugged me that I realised I’d been naked the whole time. Sorry Keith! Good job we hadn’t Skyped.
At the same time I approached Strident, I also emailed the Darley Anderson Children’s Book Agency. I was just finding out to whom I should address my submission. By the time Clare – now my brilliant agent – got back to me, I already had the offer from Strident. I had a lovely meeting with Clare, and signed with the agency. She then helped me with the whole process of contracts and negotiations.
After that, several months of edits, rewrites, and the surprising realisation that I was also going to do the illustrations.

You are an actor and also a zoologist.  Is writing something you’ve always wanted to do as well?  What made you decide on writing a children’s book rather than a film script or play?

 I have a background in natural history, including a degree in zoology, but it isn’t really a job. More of a life-long passion. It’s all just fascinating to me. Acting is my main thing, but as any actor will tell you, there’s often plenty of time for writing. I mostly work in film and television, so even when I am actually doing that, there’s lots of waiting around, which can be a good time to write. I have always enjoyed writing, and I have a trail of many books in various stages of completion stretching back to when I was in my early teens. It was always something I wanted to do some day, but was somehow always in the future. I guess I’ve caught up with myself in that respect. Is that a form of maturity? Almost certainly not, but I’ll take it.
My current project notwithstanding, The Almost Animals is the only children’s book I’ve written. It was just an idea I had, and decided to explore it. I have ideas for screen and stage, and will hopefully develop them at some point. In fact, I am keen to create a screenplay of the book I want to work on after this current one. ‘A film by Hugh Holman, based on the novel by Hugh Holman, starring Hugh Holman’. Yes, that’ll do nicely.
It’s really just about ideas, and how best to present them, whether as words on a page, or through actors on a stage.

As a zoologist you have obviously been drawn to write about animals.  What made you decide to mix them up with each other?  And which is your favourite?

I suppose it was a way of creating weird and wonderful beasts in a way that is more grounded than just inventing creatures. Even though they are just as impossible, they seem more real. At least, I think they do. I found it very interesting deciding which traits from each species they should have. I do actually have a rule for them, which, at least to me, stops them being too fanciful. The aminals can’t just be random hybrids. Mammals are crossed with mammals, birds with birds, reptiles with reptiles. I break my rule with only one group of aminals. The frogmeleons.
Creating these mixed up animals gave me a bizarre background in which to set my story. Or rather Angle’s story. She came into my imagination fully formed. Crocodiles and alligators are very similar, in some ways. They fill the same ecological niche, they have the same dorso-ventrally flattened bodies, lots of teeth etc. But we are actually more closely related to chimpanzees than alligators are to crocodiles.
The world would, surely, be a better place if everyone focused on our similarities. We are all just animals.
My favourite aminal is probably Spriget the snug. I’m not sure I ever actually refer to her as a snug, but that’s what she is. A bright blue snug.

The world of the aminals is so well-imagined and believable.  Any plans to return to it in the future?

Hurrah, thank you for saying that! I have a second book planned out quite thoroughly, and vague ideas for a third one. I’m not working on them yet though, I have other things I want to write first. The stories will only loosely be connected. I will return to Nowhere, but not necessarily to the aminals we have already met. Though, of course, as in any village, familiar characters will crop up here and there.
Book Two, when it happens, will focus on a small pengkiwin. He originally had a slight mention in the first book, but was lost in the rewrites. Now what do you suppose a pengkiwin is?

Have you enjoyed working with Strident?  What do you think the advantages are of working with a smaller publisher?

It’s been a wonderful introduction to the publishing world. I’ve been in close contact with Keith, at Strident, since the beginning, so I’ve felt very much part of the process the whole way. Also, I think I have retained more creative control than I would have with a larger publishing house. Being able to illustrate the book was great, and not something for which I had really planned. I just sent some sample drawings when Strident were looking for a suitable illustrator. Just so they could see roughly what I was picturing. The cover, too, which my brother and I designed. Well, I came up with a vague design and Michael actually created it. He is much more of an artist than I am.
As this is my first experience with a publisher, I can’t really compare it with anything or anyone else, but I have certainly enjoyed the process. I imagine that with the bigger publishers, the author has less control over the aspects other than the text. I might be wrong.

Do you think being an actor has helped your writing in terms of portraying character and action?

Yes, I would say it has. I certainly develop the character onto the page the same way I would build a character from a script. In my head at least. And I picture every scene as though it’s part of a film, and when I play through it in my mind, I know exactly what the characters are feeling and how they move. It’s then a case of translating the cinematic view into some descriptive text. Well, that’s sort of what my brain does anyway. I’m sure it’s similar to other authors who aren’t actors, though.
There is definitely an overlap between the acting and writing. It would be hard to separate two such complementary creative paths.

Any words of advice for writers who are submitting manuscripts?

You can never go over the manuscript enough. Edit, edit and edit some more, until it’s as polished as you think it can possibly get. Then ignore it for a couple of weeks. Then polish it some more. Then, if you’re lucky enough to be offered a deal, be prepared to find out over the following months that it wasn’t that polished after all.
Confidence is something that every unpublished writer has trouble with. There are days when you think ‘Hey, I’m pretty damn good at this!’ but they are invariably followed by crushing doubts about your own abilities. Once a publisher or agent has shown interest, the confidence boost is palpable. When I was offered my publishing deal, it suddenly seemed to validate everything I had written for the last ten years. Which is silly, because most of it is almost certainly dreadful. But still, at least one thing I’ve written has promise. Hurrah!

And finally… what’s next for Hugh Holman?  Acting, zoology, writing, illustrating… or something new?

I’m currently working on another children’s book. This one is also of a zoological nature, but will involve real-world animals. Not aminals. After that, I want to dive into writing another book, which I have been planning for ages. It won’t be for children.

In terms of acting, I am shooting some great stuff at the moment, very exciting. I can’t really talk about that though.
In February, I am going travelling around South East Asia for three and a half months. Expect to see many photos of orang-utans and Komodo Dragons.

Hugh, thank you so much for your time.  Readers, I think we can agree that the Hugh is indeed an amazingly versatile creature who proves that, with hard work and determination, you can achieve anything you put your mind to.  Let’s hope that, if spotted in the wild, he remembers to put some clothes on.